I Go Undercover Regularly…..

No, I don’t work for Mi5. But I’m not joking! This is very true. I make a point to travel to gyms all over the

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You’d Love Our Client Spotlight

You might be horrified at the idea or standing under a spotlight!!! But please bear with me (you WILL like it). Before I explain the

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Being Clueless Stops Health In Its Tracks! (and you suffer)

This is a horror story we’ve heard too many times unfortunately……. A person wishes to get fit, signs up to a gym, is promised the

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“They Come For Results. But Stay For Community.”

This is fact: 100% of the time when we initially speak with someone they’ll want one of three big things — to lose weight, tone

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Workouts Are S*** For Weight Loss (FACT!)

I hope I’ve caught your attention! 🙂 You might think I’m trying to put myself and all other personal trainers around Ely out there out

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All Gyms Are NOT The Same.

We know that “gyms” look the same to general public – I mean, they all have weights, dumbbells, maybe treadmills and battle ropes. All the

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Have You Been SAD When You Reached A Goal?

Sounds strange in an industry which seems focused on setting and reaching goals, right? But let’s set the context that most of us immerse ourselves

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Thinking About Exercise Is Dangerous.

You might think I’ve lost the plot – surely we SHOULD be thinking about health, exercise, fitness — It’s important right? But let me please

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How Your Poo Can Scupper Your Health (not what you think!)

Think Fitness industry, think a weight loss industry? Are we correct? I’m going to be truly honest here: I made a decision some time ago

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Do We Offer ‘Nutritional Advice’? (Mostly … No!)

I know this sound strange for a fitness facility, right? EVEN THOUGH ….. almost everyone tells us they need nutritional advice when they first start!

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Intimidated Much?

Gyms Are Horrible Places Right? Let’s be honest. Gym are intimidating, unwelcoming, lack support, often filthy, make you feel self-conscious, people packed in like sardines,

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People Need Feeling – Not Weight loss.

I’m going to offer some insight into the psychology of fitness today….. I hope you find it interesting! The fitness industry could be rebranded as

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Fitness is Boring (Mostly)

Fitness, over time, can be INCREDIBLY boring. To boost our members recently, we gave them a little insight into our new training format which we’re

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We Ply Our Members With Booze (if they want!) :)

You might think this is a strange thing to do – for a fitness professional! Firstly, I love drinking (at the weekends). It’s my time

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Almost 2st Down – No Dieting, No Scales!!

This is Des….. A busy professional who was stuck in a rut and realised the time had come to work on his fitness. So he

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The BEST Weapon We Have (will surprise you!)

How do we ensure that our members have the best experience they’ve ever had – and stay for a very long time? Not to state

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